This session helps people understand the self-determination theory of motivation, with its deep evidence base of successful behavior change, and apply it to their own lives. In particular, session participants will learn about the motivational quality and go through exercises to uncover their own deepest, most meaningful sources of motivation. We’ll also talk about crafting our daily experiences so they feed, rather than drain, motivation, and help keep us going through tough and uncertain times.
Join us, 9 AM San Francisco / 12PM New York / 17:00 London / 18:00 Berlin
Amy Bucher, Ph.D., is Vice President of Behavior Change Design at Mad*Pow. Amy designs engaging and motivating solutions that help people achieve personal goals, especially related to health, wellness, learning, and financial well-being. Her research interests include motivational design, patient and user engagement, happiness, how social relationships influence health and well-being, and cross-cultural behavior change strategies. Prior to joining Mad*Pow, Amy worked with CVS Health as a Senior Strategist for their Digital Specialty Pharmacy, and with Johnson & Johnson Health and Wellness Solutions Group as Associate Director of Behavior Science. Amy received her A.B. magna cum laude in psychology from Harvard University, and her M.A. and Ph.D. in organizational psychology from the University of Michigan, Ann Arbor. Amy is the author of the Rosenfeld Media book Engaged: Designing for Behavior Change.
(Tuesday) 12:00 pm - 1:00 pm New York Time